THE STINK OF EXCELLENCE IN A WORLD GONE TITS UP... THE STINK OF EXCELLENCE IN A WORLD GONE TITS UP... THE STINK OF EXCELLENCE IN A WORLD GONE TITS UP ... THE STINK OF EXCELLENCE IN A WORLD GONE TITS UP...










Modern
Toss


UK SWEAR MAP
At Modern Toss we’ve spent years turning filthy data into charts and interactive art. From the Periodic Table of Swearing to the Mersey Addendum, we’ve been mapping the edges of the dirt that comes out of people's mouths for a long time. Now, in collaboration with Dr Chris Montgomery and the University of Sheffield, we’re ramping it up. The UK Swear Map is the first serious attempt to document regional swearing across the whole country, this collaboration lets us map the UK's isolated linguistic pockets with proper academic rigour, yeah? The end goal is to join up these hidden worlds into a definitive, push-button, wall-mounted map of the national swear mind. Like a swearing Blue Planet crossed with a fruit machine.

GERRY - A FUKNÄK OBJECT FROM THE HOUSE OF TOSS

Created in collaboration with 3D master Kibooki, printed, cast to a satisfyingly heavy finish, and hand-painted in rich enamel. Each one is slightly different — the charm of an old Victorian toy that might once have been painted in lead. The cigarette and smoke come as a separate piece you poke into the hole in his hand. A FUKNÄK object from the House of Toss.



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2025

414 Linen Hall, 162-168 Regent Street, London, W1B 5TE.











